Woocommerce 7 years on

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Coming up to 7 years of working very closely with the WooCommerce platform (WordPress plugin technically), we’ve come to some conclusions. We’re going to go through a few of the pros and cons here. Our case study is Green Water Sports, the number 1 inflatable paddle board retailer in the USA. Background Launching on WordPress and WooCommerce back in 2012, Green Water Sports used WooCommerce almost from the day they launched. Now WooCommerce is actually a part of WordPress (owner by Automattic also) and is fairly seamless in it’s integration to WordPress with a lot more features. Pros Seamless integration…

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How to discount products on WooCommerce

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A client has a sale coming up on some of their popular inflatable stand up paddle boards. The Red Paddle Co inflatable SUPs are going to be 15% off for 10 days. Leading up to Memorial Day on May 27, the discount needs to be applied. Instead of manually editing the price at both the start and end of the sale, we can use the WooCommerce sale schedule. As you can see in the image above, the 10’6″ Ride by Red Paddle Co is usually $1299. For May 17 to May 27, the price will be 15% off, $1104. We…

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Webshop case study

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We’ve been working closely with Green Water Sports for several years now. Green Water Sports is America’s #1 inflatable paddle board retailer and prides themselves on quality products with detailed information, a slick website and exceptional customer service. It is no accident that they are the go to for online purchases of inflatable stand up paddle boards by the industry’s best brands. With them we’ve relentlessly worked on optimizing the website and the content, while they’ve curated a product catalogue to back that up. Featuring the 3 market leaders in inflatable paddle board technology, those being Red Paddle Co, Starboard…

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The payment gateway kings

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E-commerce is all about selling things online. Without a fast and well functioning website you’re already putting yourself at a disadvantage. Browsers (shoppers) like quick and easy websites and purchasing processes. Too many questions, too many steps, too many clicks… and you’ve lost their interest or they’ve found a cat video on YouTube. Over at Green Water Sports, the USA’s leading online inflatable paddle board retailer, they’ve spent hours looking over data and design to optimise and simplify the buying process. From button color to page layout, or payment methods to input field placement, they’ve looked at it all. The…

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Auto populate order values for Shopper Approved on WooCommerce Thank You page

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We searched high and low for this code and then finally found a few clues. From these clues we pieced together our custom auto-populated order values for a completed order WooCommerce thank you page Shopped Approved code. This page here was a very handy resource for all the $order values available to us to call on for the thank you page. Shopped Approved can auto-populate some fields to make the initial survey easier and faster to complete and automatically email customers the follow up emails. Calling on a few of the values found at the link above and adding a…

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5 tips for optimising the e-commerce sales funnel

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Shopping online is becoming the norm for just about everything these days. With so many websites available selling similar, if not the same items, how can you optimize the process so that the customer completes the purchase on your site? There are a few steps you can take: SEO/Ads – obviously the shopper needs to find your site. While this is a blog post of itself, the first step for the potential customer is to find your site. Onsite optimizing – this is where tweaking your site really comes into play. It’s one thing for the customer to find your…

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Popular plugins for Woocommerce!

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Well, where to start. We have and still use so many Woocommerce extensions that this list could be rather lengthy! But we’ll get right down to it using a prime example of our best work to date. Green Water Sports, an online only inflatable stand up board shop. Payments are obviously the most important extensions, if you can’t take money, you won’t make money! Stripe Amazon Payments Advanced PayPal is built in Extras Advanced Notifications for dropshippers Admin Menu UPS Shipping Fedex Shipping Composite Products Chained Products Custom Tab These are just a few of our favourite extensions/plugins. If you’d…

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Woocommerce is awesome for online shops!

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Yes it is! Woocommerce is the most user friendly, easy to set up and easy to work with e-commerce platform. It gives you unprecedented customising options with all the hooks and filters available. It truly is a dream to work with. Green Water Sports who sells inflatable stand up paddle boards and Red Paddle Co SUPs along with other awesome SUP products, uses WordPress, Woocommerce and a slew of other plugins and extensions to provide a seamless shopping and checkout experience. Head on over to Green Water Sports to check out what Cabarete Web Design and can for you.

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Woocommerce 2.0 review!

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Woocommerce has fast become a powerful player in the WordPress and e-commerce world. An easy to use admin area that takes it’s lead from WordPress, Woocommerce has also had several hundred extensions developed for all sorts of payment gateways, shipping methods and general additional features. We’ve been extensively working with Green Water Sports, an online SUP retailer who specialises in inflatable SUPs, namely the Red Paddle Co inflatable SUPs, and we use Woocommerce and several extensions to power the online store. Payments are handled via Stripe, Amazon or PayPal. Shipping is handled via UPS. Advanced Notification emails for drop shippers,…

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How to accept credit cards online – The easy way!

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Accepting credit cards online opens the door to many more purchasing options for customers, crucial in the success of any e-commerce store. There are a few ways it can be done. I’ve made a short list here with my 3 favourite options: Stripe. Currently only available to a limited list of countries but by far the easiest and cheapest option. No monthly fees, standard 2.9% +0.30c transaction fee and you are automatically wired your share after 7 days. It handles refunds, saved customers and also the ability to charge cards directly for a phone or in person order. Paypal. This…

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